Like the rest of the world, our first plan of action was to take things online. You can have a Zoom workout class, a Zoom wedding, and as it turns out, Zoom photoshoots. But since we’re talking about physical products, a certain amount of it had to be done in person. Luckily, we found a photographer and model who were sheltering in place together and had a photo setup at home similar to what we were looking for. In the weeks leading up to the shoot, our stylist, Nyjerah, worked from home (and via Zoom with our design and merchandising teams) to style all of the looks we would shoot. After sending the products to the model and photographer, we logged in and got up and running. A screen share, hair and makeup check-ins, and a lighting test later, and we were off to the races. All the members of our photoshoot team were logged in remotely from their living rooms to weigh in on the styling, art direction, and fit of the clothing.