A note from our CEO

Sarah LaFleur

In the back of my head, I always thought that I could never run for office…I’ve gone through phases in my life where I didn’t have healthcare, or I had to live paycheck to paycheck. And I’m still a renter. I don’t own my house.

I started realizing that we need [to hear from] more people like me—people who have had the experiences of being self-employed. Of working for small mom-and-pop shops. I realized that my story and my life experiences would have more of a voice as an elected official.

—Rep. Emily Weber of the Missouri State Representative—the first Asian-American woman elected to the Missouri House and a member of our 2020 Ready to Run Program


In 2020, we launched Ready to Run, a program where we offered free clothing loans to women running for office. Truthfully, I had no idea just how much this would impact aspiring candidates. Within hours, we’d heard from hundreds of women. After navigating bureaucratic red tape and spending hours on the phone with various lawyers, we ended up lending clothes to 272 women who ran for a variety of positions, from City Council to State Coroner (yes, it’s an elected position, and now that I’ve seen Yellowstone, I know why!) to Congress. Ultimately, over 95 of those 272 women got elected.

I was shocked by the messages we received from these women about just how hard it is to get ready for the campaign trail. “In my day job, I’m a firefighter as well as a mother of four. I can’t even begin to tell you how stressful the ‘how to dress’ piece of running for office has been,” shared one woman. I would never purport that clothes are what move the needle on female representation, but if we can help level the playing field even a tiny bit for women candidates, well, there could be no bigger gift for me.

I am so excited to share that we’ve officially launched Ready to Run 2024. Applications are now closed, and applicants will be notified of their acceptance status by the end of February.

Politics have felt especially broken for the past number of years, and the national conversation often feels pointless; impossible, even. But. I’m a big believer in controlling the things I can. I believe in the power of small changes—I would not be a small business owner if I didn’t. There is incredible power in women sharing their life experiences and making change toward a society that works better for women.

As Reshma Saujani, the founder of Girls Who Code, recently said, “I’ve been in every single powerful room. I’ve met every single CEO. I’ve met every single President, every Prime Minister. And when I meet them, I’m like, you? You’re running what? Me and my girls—we can run circles around you.”

I know you can. And we can’t wait to dress you for that.

Sarah LaFleur
Founder & CEO

Power Pieces

Top picks from our customers who work in politics.

Front image of a woman wearing the smith pant in black Front image of a woman wearing the smith pant in black

Smith Straight Trouser - Washable Wool Twill - €273,95

Front image of a woman standing wearing the Neale jacket in black Front image of a woman standing wearing the Neale jacket in black
front image of a woman wearing the angel dress in black back image of a woman wearing the angel dress in black
Front image of a woman standing wearing the Yiyan Blazer in Black Front image of a woman standing wearing the Yiyan Blazer in Black

Yiyan Classic Blazer - Wool Twill - €492,95

Front image of a woman sitting wearing the Horton pant in black Front image of a woman sitting wearing the Horton pant in black

Horton Flare Trouser - Washable Wool Twill - €293,95

Front image of a woman standing wearing the Cobble Hill Skirt—Washable Wool Twill in Black Front image of a woman standing wearing the Cobble Hill Skirt—Washable Wool Twill in Black

Cobble Hill Skirt - Washable Wool Twill - €233,95

Side image of a woman standing wearing the Nejvi Top in alabaster Front image of a woman standing wearing the Nejvi Top in alabaster

Nejvi Top - Eco Soft Wave - €194,95

Front image of a woman wearing the Nora Top in Black back image of a woman wearing the Nora Top in Black

Nora Top - Eco Soft Wave - €194,95

Front image of a woman wearing the harlem skirt in navy Front image of a woman wearing the harlem skirt in navy

Harlem Skirt - Jardigan Knit
Now: €99,95 €194,95

Extra 20% Off
Side image of a woman standing wearing the choe top in ivory Back image of a woman standing wearing the choe top in ivory

Choe Top - Eco 365Knit - €174,95

Front image of a woman standing wearing the Foster Pant—Everstretch in Black Front image of a woman standing wearing the Foster Pant—Everstretch in Black

Foster Cigarette Pant - PowerStretch - €253,95

Front image of a woman standing wearing the colby pant in olive Woman wearing the Colby pant in olive

Colby Travel Pant - OrigamiTech - €233,95

Front image of a woman wearing the gwynne dress in olive Front image of a woman wearing the gwynne dress in olive

Gwynne Dress - OrigamiTech - €373,95

Front image of a woman standing wearing the Maaza Dress—Origami Suiting in Olive Back image of a woman standing wearing the Maaza Dress—Origami Suiting in Olive

Maaza Travel Dress - OrigamiTech - €233,95

Front image of a woman standing wearing the Moreland jacket in olive Front image of a woman standing wearing the Moreland jacket in olive

Moreland Travel Blazer - OrigamiTech - €333,95

front image of a woman wearing the textured jolie jardigan in ivory  front image of a woman wearing the textured jolie jardigan in ivory

Jolie Jardigan - Basket Stitch
Now: €203,95 €293,95

Extra 20% Off New to Sale
Front image of a woman wearing the emily dress in midnight  Front image of a woman wearing the emily dress in midnight
Front image of a woman standing wearing the Etsuko dress in black Front image of a woman standing wearing the Etsuko dress in black
Packshot image of the Beebe belt in Black Woman standing wearing the Beebe belt

Beebe Belt - €129,95

front image of a woman wearing the kati jacket in dark emerald back image of a woman wearing the kati jacket in dark emerald

Kati Jacket - Flex Suiting
Now: €427,95 €532,95

New to Sale
front image of a woman wearing the tinsley pant dark emerald back image of a woman wearing the tinsley pant dark emerald

Tinsley Wide-Leg Trouser - Flex Suiting
Now: €258,95 €323,95

New to Sale
Front image of a woman wearing the lagarde shirt in black Back image of a woman wearing the lagarde shirt in black