Julie Matos is one of the most in-demand celebrity stylists. Her work ethic, charm, and innate gift for trend analysis has influenced big names such as Avon, Nordstrom, and Macy’s, and Julie has styled several top A-listers including Julianne Moore, Sofia Vergara, Glenn Close, Chelsea Handler, Rose Bryne, Gwyneth Paltrow, Zooey Deschanel, Kelly Osborne, Kristen Bell, and Leighton Meester. 

Electric was founded by renowed hair stylist and entrepeneur, Mark Woolley. The hand-crafted products are developed by ourselves to give leading hairdressers a powerful advantage. Every ingredient and raw material is sourced by ourselves and formulated at our farm in Sussex, England. We are growing a global following and a cult movement based around creativity, education and a love for our industry. Electric products are used by some of the world's leading hair stylists and are on the shelves of iconic salons around the world.