Olfactory NYC

Founded in New York City by JJ Vittoria in 2017, Olfactory NYC is a revolutionary new concept in modern fine fragrance. Curated by the world's top perfumers, using the highest quality natural and sustainable ingredients found in the finest luxury brands, the passionate team at Olfactory NYC eliminates the guesswork behind choosing a “signature scent” by allowing customers to create their own personalized fragrance. When visiting an Olfactory NYC studio, the customer experience is fun and accessible, and includes smelling a selection of 9 core, gender-neutral fragrances and choosing a favorite to customize. Based on one’s preferences, the scentologists will then guide one through the process of layering a variety of different fragrance accords to each core scent until one discovers their perfect blend. The custom scent is then freshly bottled, and clients can choose the fragrance's bottle color and handstamped label name. In addition to core and custom fragrance, Olfactory NYC offers travel sprays, body wash, body lotion, rinse-free hand wash, and soy-blend candles in many of the same scents as the core fragrances